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This SEO 101 blog has been updated in 2014 with the most recent relevant information for the basic building blocks of SEO (and beyond). Whether you’re a seasoned veteran or just starting out in SEO, the basic core principles of SEO are always important. Search engine optimization (or search experience optimization, as we like to…

This is a more advanced introduction to Search Engine Optimization. It is important you understand some key terms already that were discussed in SEO 101. Search Engine Optimization entails improving both on site and off site SEO factors. On site SEO refers to the factors that can be done on your web site to improve your…

Marketing is Sales I want you to start thinking about your marketing the way I do… from your clients perspectives. When you are trying to market to an audience you are clearly trying to sell them on why your service, product, or solution will benefit them. You already know “it is not what you say, but…

First off, a sitemap is like it sounds basically a map of your site. An html sitemap is a layout of all of the links on your site and is meant to help users find what they are looking for more easily.

You want to help customers find you in Google Maps (or Google Local) & Yahoo Local Search. This is a great idea, because millions of people search Google Maps & Yahoo Local every day. Getting listed on both Yahoo Local Search & Google Maps is free, however, you may appear 3 pages back which is…

Google webmaster tools is a great tool for anybody with a web site. If you would like to see how Google sees your site, find out who is linking to your site, and make sure that Google is indexing all of your pages than you should set up a FREE Google webmaster tools account. Building…