Portland, OR, is one of the best cities in the US for business and career growth. In fact, according to Forbes, we came in No. 1 in 2017. With a booming economy and consistent influx of well-educated young people into the City of Roses, it’s no surprise that competition among local companies is at an all-time high. That’s where using a Portland SEO company will give you a major edge over your competitors.
Our Portland SEO services pull your business out of obscurity and into the ranks of search engines because being found online by your target audience is increasingly critical to long-term business success. Every part of a solid SEO strategy is in service to growing your business for the long haul.
How our Portland SEO services grow local businesses
At its core, search engine optimization is about attracting the right online traffic to your business.
How we do this at Webfor is by providing every opportunity for your company to be found online. By improving search engine rankings, boosting your domain authority and keeping an eye on the competition, we’ll grow your monthly organic traffic to drive the right people to your website and ultimately, reach the holy grail of SEO: top of page 1 on Google search results.
That being said, keeping track of the ever-evolving SEO industry is a full-time job, one that most companies don’t have the time for. That’s where we come in, because online traffic isn’t slowing down and neither should you.
What keywords are your target audience using when searching for your products or services? As a first step in implementing your SEO strategy, we’ll identify these topics and phrases and take a look at how your competitors are utilizing those keywords. In addition, ensuring your business is optimized on Google My Business, online citations and location-specific pages is how a small company can remain competitive and even outrank the “big guys,” or nationally ranked companies.
At the end of the day, the purpose of Portland SEO is to drive long-term business growth. While strong SEO is critical to directing organic traffic to your business, search is only one piece of the puzzle. As a Portland SEO company committed to your success, we use all our strengths to grow your business, which includes web design and content creation.
What sort of first impression does a new visitor make about your company based on the website they’re looking at? Do they like what they see?
A website that’s mobile-friendly and easy to navigate is 10 times more likely to convert a user. Have you ever visited a website that took too long to load or was difficult to find what you were looking for? How long did you stay on that website before clicking away to their competitor? Online visitors expect a clean, intuitive website design that improves their user experience (UX), rather than slowing them down.
After all, what good is a website that frustrates visitors? Not much at all because a frustrated online user won’t be staying long.
Good, written content is the backbone of every successful SEO strategy. Content speaks volumes about company branding, services, products and other information you want to share. Creating engaging content optimized for search engines and online users is at the forefront of our Portland SEO services. From service pages to branding, contact forms and blogging, the foundation of effective SEO begins and ends with copy (and this content writer thinks we’re pretty darn good at it). Our professional writers craft unique content that tells your story and communicates the value of your products or services within a consistent branding message.
At Webfor, we hold ourselves accountable to the results we provide. The numbers don’t lie, so we rely heavily on metrics and analytics to demonstrate how our Portland SEO services are pulling in more leads, building brand authority and ultimately growing your bottom line. We’re committed to tracking the effects of our SEO strategy and identifying any roadblocks to make adjustments along the way. We do this to ensure your business is as successful as possible because when you’re successful, we are too.
To make certain that we’re providing all the value we can, our teams take the time to get to know your business inside and out. After nearly a decade in the Portland metro area, we’ve learned that transparent communication and ongoing collaboration with our clients is key to building lasting relationships. That’s why we provide you with monthly reporting metrics and content reports that explain what we’re writing and why. In addition, our experienced account managers are available to answer your questions via phone call or email. Unlike some of our competitors, we pride ourselves on being the kind of Portland SEO company that won’t leave you high and dry.
What does an effective SEO Portland, Oregon strategy look like? For every business, it may be a little different. Upticks in booked appointments, more frequent sales and phone calls – you name it, it’s the result of a strong strategy. While every business has sales goals, perhaps you have other aspirations for your website, such as boosting newsletter subscriptions or white paper downloads. Whatever you goals may be, we work with you to define those parameters most integral to your business to ensure we’re on the right path to achieve them.
Ultimately, it’s vital that your company website is optimized to reach the right audience and drive those conversions. By utilizing a marketing strategy based on compelling content, intuitive web design and strong SEO, Portland, OR can become the foundation of your loyal customer base. All you need to get started is a Portland SEO company with a history of providing strong results that’s committed to your success.
Our skills are at your service.