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One of the things we love most about our gig here at Webfor is helping our clients brainstorm and then define their company’s brand. This is not always as straightforward as it seems, which is what makes the process so invigorating. Although logos, images, and typography — plus the packaging and swag they adorn — are one part of brand identity, they aren’t the whole shebang.
Author and marketing guru Seth Godin provides one possible definition. He says a brand is “the set of expectations, memories, stories, and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.” We think Godin’s nifty definition does a good job of hinting at the very elusiveness that makes identifying a company’s brand such an organic, fun, and fulfilling process.
Services We Provide
New logo design for existing and new businesses.
Create a cohesive brand document to share with others.
Illustration and apparel design by Webfor.
Webfor helps Vancouver and Portland companies (not to mention others from across the United States) forge a unique branding identity. A strong brand, made up of a logo, color scheme, typography, and supporting graphics, will unite your marketing efforts under a recognizable banner. You’ll be able to use this collateral everywhere you choose to market your company’s presence: storefronts, business cards, websites, social media, and more!
The experts at Webfor have decades of combined experience, as well as comprehensive marketing chops informed by cutting-edge theories tested and put into practice. We will define, refine and streamline for you a contemporary brand image that reflects the vision you have for your company.
On top of that, you’ll have the Webfor team on your side, codifying your brand’s guidelines and standards, ensuring consistency across multiple channels and platforms. Guidelines and standards include but are not limited to rules for color, type, spacing, and logo use.
Webfor: It’s where your brand begins.
We’ve proven our knowledge and service stands above the competition. See what real customers have to say about us.
Julia Maglione / Workforce Southwest Washington
New Logo and Website Design
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