Content Marketing Archives | Webfor

Choose Your Own Adventure: Exploring the Elusive Call-To-Action (Part 1)

You know them immediately by their placement, message, color, their vibe: Calls-to-Action (CTAs). When properly utilized they can symbolize choices, cues, or desired goals. When improperly placed however, CTAs may have negative connotations. Users might feel manipulated, pressured to spend money, or become trapped in yet another email drip campaign. CTAs are complex creatures. They are comprised…

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Get Hungry for Webfor’s New Content Tips Menu!

Finding the right content resources online can feel like looking for someone you know at a crowded carnival. All the lights, crowds, food vendors, and spinning rides have you so turned around that you can barely choose a direction, never mind locate someone specific. If you do find a solid resource, it may be convoluted,…

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