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What We’re Doing, and What You Can Do, To Improve Inclusivity and Diversity at Work
At Webfor, our vision is “inspiring people and brands to grow, while creating positive ripple effects in our communities.” We believe in being the change we wish to see in the world, both within our office walls and in our community as a whole — locally, nationally, and even internationally. That’s why when the impacts…
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Understanding Unconscious Bias – A Deeper Dive
NOTE: This is a transcription of Webfor’s Founder & CEO, Kevin Getch, discussing unconscious bias. The video is embedded below. Hey, so, I’m excited to talk to you about one of my favorite topics today, human psychology. I’m going to focus mostly on unconscious bias, sometimes called implicit bias, and/or even sometimes referred to as…
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Why & How Webfor Supports Pride & The LGBTQIA+ Community
For those who do not identify as LGBTQIA+, June is just another month of the year. But for those of us who identify as part of the LGBTQIA+ community, June is a month full of celebration, reflection, and gratitude. This year, pride looks a little (or a lot) different. COVID-19 has prohibited large gatherings, including…
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Google Ads Account Management During COVID-19
COVID-19 has impacted our personal and professional lives more than we could have ever imagined. Statewide shutdowns are leading small businesses to temporarily (or even permanently) close their doors. Meanwhile, the businesses pushing through this pandemic are getting creative in their marketing strategies. While there are many marketing channels to focus on, I am going…
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Coronavirus: Business Recovery Strategy and Marketing Tips Checklist
I put together this list of tips and tactics to help you expand your brand’s market share and position yourself to come out of this challenging time even stronger. Not all of these tips will apply to you, but imagine just for a second if you only chose the top 3 most impactful tips below…
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How Businesses Can Apply for $10,000 Today and Cover Payroll for Two Months
Businesses that take advantage of the financial assistance available to them and retain their employees will be in a better strategic position as we move into recovery. I just wrapped up a meeting with a number of business leaders in our local community. One of the things we discussed is how many businesses are overwhelmed…
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